Lay’s releases four finalists for ‘Do Us a Flavor’ contest

Lay's releases four finalists for 'Do Us a Flavor' contest (Image 1)
Lay's releases four finalists for 'Do Us a Flavor' contest (Image 1)

American palates have changed considerably over the years, but is the country ready for cappuccino-flavored Lay’s?

Earlier this year, Frito-Lay, the snack division of PepsiCo Inc., announced Cappuccino as one of the four finalists for its second annual “Do Us a Flavor” contest in the U.S., which gives people a chance to create a new potato chip that is sold nationally and win $1 million. The other three finalists are Cheddar Bacon Mac & Cheese, Mango Salsa and Wasabi Ginger.

Frito-Lay says the four flavors are expected to start hitting shelves in late July. People will then be able to vote online for their favorite through Oct. 18.

The promotional stunt is intended to boost customer engagement online and send fans to stores in search of the flavors.

Vote for your favorite flavor here.


Copyright 2014 The Associated Press.


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