Durham looks to draw tourists with technology upgrades at visitors’ center

DURHAM, N.C. (WNCN) – A trip to Durham just got a bit more innovative thanks to a brand new, state-of-the-art visitors’ center.

Wednesday, the Durham Convention and Visitors Bureau unveiled $600,000 in technology upgrades and they think will help draw visitors.

The new visitors’ center is located in the former Trust Building on West Main Street.

At the center, with the touch of the screen, people visiting Durham can now pull up where to go, where to eat and what to see.

The technology was designed to help people stay connected when traveling while supporting the city’s growing tourism industry.

The Bull City had over nine million visitors in 2014 and leaders say they expect that number to grow.

“You can’t be in Durham, the home of Duke University, NC Central, and RTP, and not be technology forward,” said Durham Convention and Visitors Bureau President and CEO Shelly Green, adding, “It’s just part of the brand of who and what Durham is,”

The same information found at the visitors’ center is also available on mobile.

They city says they hope people take advantage and learn about the area, wherever they go.

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